Target by device type
Include or exclude certain ad campaigns
Include or exclude entire channels
Target by Country or Currency
Target by New vs. Returning visitors
Trigger a test on certain page views
Target by custom UTM paramters

Understand results at a granular level
Filter by time period, device type, and channel in the Intelligems dashboard. Use our Google Analytics integration to go even deeper into audience segmentation


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Build robust personalizations
Use Intelligems to trigger personalized experiences for certain traffic segments. Give visitors a tailored landing page; automatically apply a discount from an ad campaign; change the banner for them - the only limit is your imagination