The Connected Operator: Building the AI Brain That Finds Growth Opportunities

Most ecommerce teams are sitting on more data than they can use. Experiment results, session recordings, post-purchase surveys, ad performance. It's all there, and almost none of it turns into the next test.

Ani Mishra didn't come from CRO. He came from paid social. Over the last few months he wired AI into how he runs growth at Hume Health, connecting his store's data into something he can actually ask questions of. He calls it a CRM of experiments: a brain that remembers every test, flags which past winners and losers are worth another run, and points at where the next opportunity is.

He and Victor Paytuvi from Intelligems are going to show you how it's built and how it works. Not the theory. The actual setup.

What to connect. What to automate. What it finds.

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