Product Updates - February 6, 2026

Product Updates

Feb 5, 2026

Product Updates - February 6, 2026

Recent feature releases including Klaviyo integration, Share Test Results, and more.

Klaviyo Integration

Use Klaviyo segments in audience targeting for Tests and Personalizations

Connect your Klaviyo account to run tests and personalizations targeted to specific customer segments. Perfect for VIP offers, winback campaigns, non-subscribers, quiz-takers, and behavior-based personalization that follows customers from email to site.

  • Sync Klaviyo segments automatically for targeting

  • Layer segment targeting with existing audience and page rules

Learn more about Klaviyo integration →

AI Integration

Prompt your favorite AI tool to access your test data and generate reports

Our new MCP Server integration lets you analyze Intelligems data directly in Claude Desktop. Ask questions, pull metrics across multiple clients, and generate formatted reports in seconds. Great for agency workflows!

Our new MCP Server integration lets you analyze Intelligems data directly in Claude Desktop. Ask questions, pull metrics across multiple clients, and generate formatted reports in seconds. Great for agency workflows!

  • Turn hours of manual reporting into AI-powered insights

  • Query multiple accounts without switching contexts

  • Generate executive summaries and performance breakdowns on demand

Get started with the Intelligems MCP Server →

Product Upsells at Checkout

Test product upsells on your Shopify Plus checkout page

Shopify Plus customers can now A/B test product upsells at checkout to drive incremental revenue at the point of purchase. Test what products to show, how many to display, styling, and more.

  • Test 1 product vs. 3 products vs. no upsells

  • Experiment with product mix and positioning

  • Roll out winning variations as a Personalization

Set up your first checkout upsell test →

Test Header Image at Checkout

Customize the header section of your checkout page

Test different header content on your checkout page to optimize for conversion. Perfect for testing seasonal branding or trust-building elements during high-stakes purchase moments.

  • Swap logos or add promotional messaging

  • Test trust signals in the header

  • A/B test checkout branding variations

Set up a checkout test →

Product Targeting

Target content edits to specific products based on inventory, price, tags, and more

Apply onsite edits to specific products across PDPs and collection pages. Show low-stock badges on items under 10 units, highlight sale prices, or customize messaging by product category with precise targeting rules.

  • Target by inventory levels, prices, collections, or tags

  • Combine multiple product rules with AND/OR logic

  • Layer product targeting with audience and page targeting

Explore product targeting options →

Share Your Test Results

Generate public links to share test performance without logins

Create shareable links to any test's results page so agencies, partners, or stakeholders can view performance metrics without an Intelligems account. Links work on desktop and mobile and can be revoked anytime.

  • Share results with clients, agencies, or cross-functional teammates

  • Viewers see core metrics, filters, and drilldowns

  • Turn sharing on or off instantly to control access

Share a recent test →

Uncut Gems aka Intelligems “Wrapped”

View your 2025 recap and how you compare to other brands

Log in and click on Your Uncut Gems in the top left navigation. Don’t see it? Start testing more so we can include you next year.

View your Uncut Gems →

Other Updates

  • Contact support from the top right help icon

  • Connect your Slack account to chat with our support team

  • We changed the name of Experiences to Personalizations; no functionality changed

  • We updated third party rate carrier for shipping tests to use new total order value, using the post-discount total

Ready to start experimenting?
Ready to start experimenting?

Ecommerce Strategy

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