Visual Editor (Beta)

Build and edit your store content with a familiar workflow

The Visual Editor lets you make changes to your storefront directly inside Intelligems. Instead of working through the widget, you can now click directly on elements on your site and build tests visually, a very familiar feeling to working in Shopify.

• Make text, image, and content edits to any storefront element

• Navigate to any page on your store from within the editor

• Currently in Beta; broader customer rollout coming soon

Request access to the Beta →

Checkout Upsell Block Analytics

See upsell revenue and % of orders with upsell directly in your test results

Tests that include a checkout upsell block now show two new charts in results: total upsell revenue and the percentage of orders that included an upsell. You can see exactly how much your upsell block is contributing and compare performance across test groups.

• Upsell revenue chart added to the Revenue page of the Results tab

• Percentage of orders with upsell added to the Conversion page of the Results tab

• Only appears when the test includes a checkout upsell block

Set up a checkout upsell test →

Sitewide Analytics: Conversion Page (Beta)

A new funnel view showing how visitors move from landing to purchase

The new Conversion page in Sitewide Analytics gives you a Sankey-style funnel of how visitors flow through your store to purchase. It is currently available to admin users as a preview, with a full rollout to all customers coming soon.

The page includes snapshot metrics for each funnel stage and supports the new metric filters for slicing by device, channel, and more.

• Sankey funnel across key steps from landing to conversion

• Snapshot metrics with accurate positive/negative visual indicators

• Metric filters apply here too

View Sitewide Analytics →

Other Updates

• COGS file download now comes pre-filled with your existing values and product groups, and uploading a new file no longer clears existing product group assignments

• You can now add or remove products from a running price test without pausing or resuming it

• All users can now generate their own API keys from the Integrations page without contacting support

• Metric filters are now available via the External API, letting you segment analytics by device, channel, country, UTM params, and more programmatically

• The product-level detail table now supports filtering by product count (10, 25, 50, or 100) and includes fixes for legends and loading states

• You can now hide the free gift thumbnail from the quantity button in Offer experiences