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BFCM HubPricing
Intelligems
Products
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Company
BFCM HubPricing
Intelligems
Products
Solutions
Resources
Integrations
Company
BFCM HubPricing

Product Updates - October 28, 2026

Product Updates

Product Updates - October 28, 2026

Recent feature releases include Product Recommendation Rules, onsite bundle upsells, the checkout upsell checkbox, and more.

Shailee Shah

A hand reaching toward a glowing holographic AI interface — representing the intersection of human judgment and AI-powered testing tools

Turn a sentence into recommendations that cover every product you sell

Product Recommendation Rules bring smarter recommendations to every step of the funnel.

Product Recommendation Rules replace the IF/THEN builder behind your upsells. Tell Intelligems what you want recommended, and it builds, tests, and repairs the rule until it works. Rules match by pattern, so a new product is covered the day you add it.

  • Use onsite recommendations to encourage shoppers to keep browsing

  • Use checkout recommendations to help shoppers finish their order

  • Use post-purchase recommendations to grow the order

Save a rule once and use it across all three, or test one rule against another to see which drives more profit.

Add smarter product upsells to your product pages, cart, checkout, and post-purchase page.

Build your first rule.

Read a more detailed explanation of Product Recommendations here

Offer bundles that reward bigger orders

Onsite Bundle Upsells add multi-item deals with bigger discounts to product and cart pages.

Bundles are now generally available on Smart Merchandising and Unlimited plans. Shoppers see a deal that rewards buying more, and you can test which bundle drives the most revenue.

  • Add bundles that match your store's colors, fonts, and buttons without needing another app

  • International shoppers see prices in their local currency

  • Cart bundles appear in the cart shoppers are actually using

Build a bundle

Create your experience from start to finish with Atlas

Open Atlas from the sparkle icon on any page. Describe what you want to build, and Atlas sets up the groups, modifications, traffic, targeting, and analytics. You review the draft and start it. Atlas never launches anything on its own.

Atlas can create:

  • Content edits, theme tests, template tests, URL redirects, and custom JavaScript

  • Merchandising experiences

  • Post-purchase upsells, with product offers, discounts, countdowns, and styling

  • Checkout blocks: countdown timers, shipping progress bars, trust badges, upsell blocks, and FAQs

Atlas also answers analytics and how-to questions, and lets you send a support request.

Try Atlas

Let shoppers add extras to their order in one click

Our new Checkout Upsell Checkbox lets shoppers opt into a product upsell right in checkout.

Shoppers can check or uncheck a product upsell right in checkout, and it adds to or removes from their order. It suits opt-in add-ons like package protection and warranties.

  • Shoppers add or remove the upsell with one click - great for one-size items

  • The order updates automatically

  • Works for package protection, warranties, and other opt-in add-ons

Add a checkout upsell

Other Updates

  • Opportunity Audit (beta) reads your store data and recommends three tests to run first. It's automatically available to new installs starting October 27th, and existing customers can request access here.

  • Shipping Discount merchandising experience lets you give a percentage off shipping discount at a minimum spend, alongside Free Shipping.

  • The BFCM Tracker is updated for 2026, so you can compare live revenue, orders, and pricing against last year.

  • Buy X, Get Y offers now support rewards like "buy 2 shirts, get socks 50% off," including any product in the cart.

  • Add expandable questions and answers to checkout with the new Checkout FAQ block, or have AI create them for you.

  • Format checkout block text with rich text editing, including bold, italics, and hyperlinking.

  • Connect Slack without a Slack admin. Any team member can click Connect Slack in the app, and we'll create a shared channel and email them the invite.

  • The Intelligems MCP now includes 7 built-in skills you can use right away, with no slash command needed. See them here.

  • Build and edit post-purchase upsells through the MCP or Atlas, including offers, discounts, countdowns, and styling.

  • Manage checkout blocks and post-purchase offers through the REST API across all six checkout block types.

  • Atlas can now QA your Shopify checkout pages before you launch a test.

  • Choose whether the product a shopper is viewing can also show up in that page's upsell.

  • Hide the Checkout Upsell Checkbox when the product is already in the shopper's cart.

Want to run more tests without adding headcount?
Want to run more tests without adding headcount?

Product Updates

Product Updates

Product Updates

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