Product Updates
Product Updates - September 30, 2026
Recent feature releases include Onsite Upsells for all customers, checkout block tests from Claude, Purchase Likelihood Targeting (beta), and more.

Shailee Shah

Onsite Upsells
Testable upsells for your PDP, cart drawer, and cart page are now available to everyone.

Describe the upsell you want to the Atlas Visual Builder, and it reads your site and builds it. You don't need a separate app or any theme edits. Then test which placement and offer drive the most revenue.
Place upsells on product pages and in the cart, with discount support
Recommendations skip the product the shopper is already viewing
Track results on a dedicated Onsite Upsell analytics page
Checkout Block Tests from Claude
Create and update checkout block tests through the Intelligems MCP and API. Now available to all customers.

Checkout blocks join price tests on the list of experiences you can build from Claude or another MCP client.
Create and update checkout block tests through the MCP and API
Checkout line items now carry an upsell flag in the MCP, API, and Slack bot, so you can separate upsell revenue from organic revenue
Checkout upsell metrics count only the offers in that experience
Purchase Likelihood Targeting (Beta)
Target experiences based on how likely shoppers are to buy.

Purchase likelihood targeting lets you show an experience only to shoppers at a given likelihood to purchase. Results break down the same way, so you can see how each group responds and where an offer or message actually changes behavior.
Add purchase likelihood as an audience condition during experience setup
Compare results by likelihood in the new Purchase likelihood tab of the By Audience table
Purchase likelihood is currently available for Merchandising, Shipping, and Checkout & Post-Purchase modules
Reply "Hi Liz" to request beta access →
Other Updates
Atlas Experience Builder (Beta) now builds Merchandising experiences. Request beta access here. Reply Hi Hannah to request beta access →
Post-purchase upsell banners can greet shoppers by first name, with fallback text you choose for guests.
Post-purchase upsells can show the regular price or the compare-at price crossed out, or neither.
Post-purchase offers now show for digital products, even when the shopper enters no shipping address.
Price tests in a non-default currency can export in Shopify Markets catalog format, ready to upload to the catalog you choose.
Checkout upsells can add a variant the shopper already has in their cart.
Test analytics tracks when shoppers view a checkout block, with a new "Viewed Checkout Block" filter.
Images you upload in the Atlas Visual Builder chat save to your Shopify Files library for reuse.
You can add a coupon code from the billing page.
Product Updates
Product Updates
Product Updates

